Black Friday and Cyber Monday 2016 in numbers
For millions of shoppers in the UK, Black Friday is a chance to snap up fantastic bargains and start some serious Christmas shopping.
A phenomenon in America for years, the discounted shopping event is relatively new to us Brits but its influence and impact on consumer spending has drastically increased in recent times with no signs of slowing down.
With retailers rolling out heavy discounts, Black Friday and the following Cyber Monday marks one of the biggest shopping weekends of the year. Originally introduced by Amazon and Walmart, the owners of ASDA here in the UK, previous years have witnessed mad dash scenes across our nation’s high street stores with shoppers desperately trying to get their hands on the best deals.
In 2015, £3.3bn was spent during the Black Friday period, which includes the weekend preceding Cyber Monday. This year saw Brits hit a record spend of a massive £5.8 billion during the same four day period with experts from the Centre of Retail Research predicting a 20% surge in online sales as we shopped from the comfort of our own homes.
It’s no surprise that electrical items were top of the list for those looking to take advantage of the festive promotions; John Lewis recently reported its best ever week for revenue with an 11% year on year sales increase in their electronics department alone. Both Argos and Currys PC World have also reported significant increases in year on year orders.
The 2017 Black Friday date has been set so get saving the pennies and pencil in November 24th. The novelty of yet another American trend is not wearing off any time soon.
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